Appendix I

Bonus Articles

Additional resources to become a business savvy and street smart designer

Now that you've become good at business, here's a bunch more writing I've done over the years to continue raising your influence, and position design to win.

Get good at leading design orgs…

• The CDO School Design Leadership Playbook
• You're now in charge. What's the plan?
• 5 things Design VPs are paid to do differently than a Director or Manager

Get good at strategy…

• Four Fits to make Design crucial at your company
• Four Fits: Finding Business Model - Design practice fit
• Four Fits: Finding Design Practice - Partnerships Fit
• Four Fits: Finding Partnership - Positioning Fit
• Track and adapt how design creates, delivers, and captures for the rest of the company
• Quickly evaluate if the conditions are ripe for change with Force Field Analysis
• Selling a Design System before asking for buy-in

Get good at communicating effectively…

• Create strong business cases with The Situation, Complication, Resolution (SCR) framework
• SWOT and SOAR; your stakeholders' favorite way to evaluate risk
• Effectively communicate the value of Design with a scorecard - what I learned at Apple

Get good at politics…

• 5 steps to find stakeholders and key collaborators who will champion your ideas
• Active listening is a powerful way to grow your influence–and it's learnable
• The Importance of Mapping Power Dynamics

Get good at ROI stuff…

• The ultimate list of Design and DesignOps metrics
• The Best Way to See How Everyday Design Work Connects to Business is to Make a Map
• Measuring Design is an act of bravery
• Four categories of product quality (desirability) health
• Pragmatic lessons to measure design and track metrics
• Why Designers might actually like data: A case for gaining statistical literacy (video)